7,250
Increase in Search Engine Positions
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30%
Increase in web traffic via 3 groups of service related keywords
1500
Views on popular blog articles
20%
Increase in online inquiry YoY
8,389
Increase in Search Engine Positions
1,180%
Increase in Organic Leads Year-on-Year
Project Overview – Elfreda beauty
Elfreda Beauty is a renowned beauty clinic in Chatswood with more than 10 years of experience in providing quality client service in skincare, facial treatments, skin booster injection, cosmetic injectables, waxing among other beauty clinic services.
Elfreda Beauty wanted to have an attractive website 18 months ago so that customers could easily view their skin treatment services. In addition to this, they wanted to be on the first page of Google search results when consumers search skincare services near Chatswood, North Shore Sydney.
Elfreda beauty Website: https://elfredabeauty.com.au/
SEO Strategy
Identifying what keywords are easy to rank on Google’s first page goes hand-in-hand with the focus area of the business. It’s surprising to find that some of the popular beauty services are easy to rank on Google which means the SEO competition in the market is lower. But it also happens the other way around that some of the less popular services are harder to rank on Google.
Insights From the Digital Campaign
During the SEO campaign, we have learned that more than half of the users are on mobile device, also that some consumers call up businesses via Google listing instead of Google search results :
Project – testimonial
“The layout of the website makes it simple to browse, and we like the photos and information presented on the pages. The website exactly represented our professionalism and experience.
Targeting customers on Google is a new exciting experience for us. Through SEO, we have gathered many online queries as well as educating customers on the beauty services, tips and must-knows.”
Proper Conversion Tracking Implementation
We installed, set up and audited Evolution Laser Clinics’ Google Analytics and Google Tag Manager accounts. From there, we
Nothing says ‘scalable growth’ then having a reliable format of tracking to refer back to!
Results So Far
We installed, set up and audited Evolution Laser Clinics’ Google Analytics and Google Tag Manager accounts. From there, we;
- Audited conversion/goal tracking across all accounts.
- Put together monthly reporting for both clients and experts.
Nothing says ‘scalable growth’ then having a reliable format of tracking to refer back to!
We installed, set up and audited Evolution Laser Clinics’ Google Analytics and Google Tag Manager accounts. From there, we;
- Audited conversion/goal tracking across all accounts.
- Put together monthly reporting for both clients and experts.
Nothing says ‘scalable growth’ then having a reliable format of tracking to refer back to!
We installed, set up and audited Evolution Laser Clinics’ Google Analytics and Google Tag Manager accounts. From there, we;
- Audited conversion/goal tracking across all accounts.
- Put together monthly reporting for both clients and experts.
Nothing says ‘scalable growth’ then having a reliable format of tracking to refer back to!
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